LOOK OUT! Customer feedback that is not acted upon can easily become a liability and damage brands long-term. Not willing to act on customer feedback? Consider not asking.
Simon and Garfunkel were wrong about ‘keeping the customer satisfied’. Customer satisfaction can kill your organization.
The Liability of Customer Feedback
Posted on: 08-26-2011
Are you Company or Customer focused?
Posted on: 01-20-2011
Customer Surveys: Feedback is a Two Way Street
The Horror of Customer Feedback
Posted on: 08-11-2010
How to Deal With Negative Reviews and Complaints
Posted on: 11-30-2010
Is Customer Lifetime Value A Waste Of Time?
Posted on: 09-20-2010
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